{"id":12107,"date":"2025-07-25T15:11:22","date_gmt":"2025-07-25T07:11:22","guid":{"rendered":"https:\/\/www.ipdodo.com\/news\/?p=12107"},"modified":"2025-07-25T15:11:23","modified_gmt":"2025-07-25T07:11:23","slug":"bigo-ads%e6%98%af%e4%bb%80%e4%b9%88%ef%bc%9fbigo%e5%b9%bf%e5%91%8a%e8%90%a5%e9%94%80%e6%a0%b8%e5%bf%83%e7%8e%a9%e6%b3%95%e8%a7%a3%e6%9e%90","status":"publish","type":"post","link":"https:\/\/www.ipdodo.com\/news\/12107\/","title":{"rendered":"BIGO Ads\u662f\u4ec0\u4e48\uff1fBIGO\u5e7f\u544a\u8425\u9500\u6838\u5fc3\u73a9\u6cd5\u89e3\u6790"},"content":{"rendered":"\n<p>\u5728\u5168\u7403\u5316\u7ade\u4e89\u767d\u70ed\u5316\u7684\u5f53\u4e0b\uff0cBIGO Ads\u51ed\u501f\u5176\u8986\u76d6150+\u56fd\u5bb6\u7684\u5e9e\u5927\u6d41\u91cf\u6c60\u548cAI\u9a71\u52a8\u7684\u7cbe\u51c6\u8425\u9500\u80fd\u529b\uff0c\u5df2\u6210\u4e3a\u51fa\u6d77\u4f01\u4e1a\u7a81\u7834\u589e\u957f\u74f6\u9888\u7684\u5229\u5668\u30022025\u5e74Q1\u6570\u636e\u663e\u793a\uff0cBIGO Ads\u5e7f\u544a\u4e1a\u52a1\u540c\u6bd4\u589e\u957f27%\uff0c\u975e\u76f4\u64ad\u6536\u5165\u5360\u6bd4\u8fbe24.9%\uff0c\u6210\u4e3a\u6b22\u805a\u96c6\u56e2\u7b2c\u4e8c\u589e\u957f\u66f2\u7ebf\u3002\u672c\u6587\u5c06\u6df1\u5165\u89e3\u6790\u5176\u6838\u5fc3\u73a9\u6cd5\uff0c\u52a9\u4f60\u9ad8\u6548\u64ac\u52a8\u5168\u7403\u6d41\u91cf\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"982\" height=\"450\" src=\"https:\/\/www.ipdodo.com\/news\/wp-content\/uploads\/2025\/07\/image-30.png\" alt=\"\" class=\"wp-image-12109\" srcset=\"https:\/\/www.ipdodo.com\/news\/wp-content\/uploads\/2025\/07\/image-30.png 982w, https:\/\/www.ipdodo.com\/news\/wp-content\/uploads\/2025\/07\/image-30-300x137.png 300w, https:\/\/www.ipdodo.com\/news\/wp-content\/uploads\/2025\/07\/image-30-768x352.png 768w\" sizes=\"auto, (max-width: 982px) 100vw, 982px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u4e00\u3001Bigo Ads\u7684\u5e73\u53f0\u4f18\u52bf<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">1. <strong>\u6d41\u91cf\u77e9\u9635<\/strong><\/h3>\n\n\n\n<ol class=\"wp-block-list\"><\/ol>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u81ea\u6709\u5e94\u7528\u6d41\u91cf<\/strong>\uff1a\u77ed\u89c6\u9891\u5e73\u53f0Likee\uff08\u6708\u6d3b1\u4ebf+\uff09\u3001\u793e\u4ea4\u5e94\u7528imo\uff08\u6708\u6d3b2\u4ebf+\uff09\uff0c\u4e3b\u6253\u4e2d\u4e1c\u3001\u4e1c\u5357\u4e9a\u3001\u4fc4\u7f57\u65af\u7b49\u84dd\u6d77\u5e02\u573a\u3002<\/li>\n\n\n\n<li><strong>\u8054\u76df\u6d41\u91cf<\/strong>\uff1aBIGO Audience Network\u63a5\u5165\u5168\u7403\u8d8510,000\u5bb6\u5f00\u53d1\u8005\uff0c\u8986\u76d6\u6e38\u620f\u3001\u5de5\u5177\u7b49\u5782\u76f4\u9886\u57df\uff0c\u65e5\u5747\u5e7f\u544a\u8bf7\u6c42\u8d85200\u4ebf\u6b21\u3002<\/li>\n\n\n\n<li><strong>\u7528\u6237\u7279\u6027<\/strong>\uff1a\u4ee5Z\u4e16\u4ee3\u4e3a\u4e3b\uff0c\u9002\u5408\u6cdb\u5a31\u4e50\u3001\u7535\u5546\u3001\u6e38\u620f\u7b49\u5e74\u8f7b\u5316\u4ea7\u54c1\u3002<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">2. <strong>\u6280\u672f\u4f18\u52bf<\/strong><\/h3>\n\n\n\n<ol class=\"wp-block-list\"><\/ol>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u667a\u80fd\u51fa\u4ef7\u6a21\u578b<\/strong>\uff1a\u652f\u6301CPC\/oCPC\/ROAS\uff0c\u52a8\u6001\u4f18\u5316\u8f6c\u5316\u6210\u672c\u3002\u4f8b\u5982\uff0c\u6e38\u620f\u5f00\u53d1\u5546OpenMyGame\u91c7\u7528ROAS\u6a21\u578b\u540e\uff0c7\u65e5ROAS\u63d0\u53472\u500d\u3002<\/li>\n\n\n\n<li><strong>\u5168\u94fe\u8defAI\u4f18\u5316<\/strong>\uff1a\u4ece\u7528\u6237\u6d1e\u5bdf\u5230\u521b\u610f\u751f\u6210\u3001\u5b9e\u65f6\u6295\u653e\uff0c\u5f62\u6210\u95ed\u73af\uff0c\u964d\u4f4e\u5e7f\u544a\u4e3b\u6d4b\u8bd5\u6210\u672c\u3002<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u4e8c\u3001<strong>Bigo Ads<\/strong>\u4e3b\u6d41\u5e7f\u544a\u73a9\u6cd5<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">1. \u6309\u76ee\u6807\u5212\u5206\u7684\u6295\u653e\u7c7b\u578b<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u5e94\u7528\u4e0b\u8f7d<\/strong>\uff1a\u9002\u7528\u4e8e\u6e38\u620f\u3001\u5de5\u5177\u7c7bAPP\u7684\u63a8\u5e7f\uff0c\u7ed3\u5408\u7b2c\u4e09\u65b9\u76d1\u6d4b\u5de5\u5177\uff08\u5982Adjust\/Branch\uff09\u8fdb\u884c\u6570\u636e\u79ef\u7d2f\uff0c\u901a\u8fc7oCPC\u540e\u5207\u6362\u4e3aROAS\u6a21\u578b\u3002<\/li>\n\n\n\n<li><strong>\u7f51\u9875\u8f6c\u5316<\/strong>\uff1a\u9002\u7528\u4e8e\u7535\u5546\u3001\u8ba2\u9605\u3001\u8868\u5355\u6536\u96c6\u7b49\u573a\u666f\uff0c\u5b89\u88c5Pixel\u4ee3\u7801\u8ffd\u8e2a\u8f6c\u5316\u4e8b\u4ef6\uff0c\u5e76\u4f18\u5316\u843d\u5730\u9875\u52a0\u8f7d\u901f\u5ea6\u3002<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">2. \u9ad8\u8f6c\u5316\u5e7f\u544a\u5f62\u5f0f<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u77ed\u89c6\u9891\u5e7f\u544a<\/strong>\uff1a\u5728Likee\u4fe1\u606f\u6d41\u4e2d\u63d2\u5165\u7ad6\u7248\u89c6\u9891\uff0c\u524d\u4e09\u79d2\u8981\u5f3a\u5438\u5f15\u7528\u6237\uff0c\u652f\u6301\u884c\u52a8\u6309\u94ae\uff08\u5982\u201c\u7acb\u5373\u4e0b\u8f7d\u201d\uff09\uff0c\u975e\u5e38\u9002\u5408\u6e38\u620f\u63a8\u5e7f\u3002<\/li>\n\n\n\n<li><strong>\u539f\u751f\u56fe\u6587\u5e7f\u544a<\/strong>\uff1a\u5728imo\u7684\u804a\u5929\u754c\u9762\u5c55\u793a\u5e7f\u544a\uff0c\u878d\u5165\u793e\u4ea4\u573a\u666f\uff0c\u6807\u9898\u226418\u5b57\u7b26\u3001\u6b63\u6587\u226440\u5b57\u7b26\uff0c\u6ce8\u91cd\u672c\u5730\u5316\u6587\u6848\u3002<\/li>\n\n\n\n<li><strong>\u4e92\u52a8\u5e7f\u544a<\/strong>\uff1a\u652f\u6301AR\u7279\u6548\uff08\u5982Likee\u7684\u6ee4\u955c\u8d34\u7eb8\uff09\uff0c\u63d0\u5347\u7528\u6237\u53c2\u4e0e\u5ea6\uff0c\u76f8\u8f83\u5e38\u89c4\u7d20\u6750\uff0c\u70b9\u51fb\u7387\u53ef\u63d0\u534730%\u4ee5\u4e0a\u3002<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">3. \u5b9a\u5411\u4e0e\u51fa\u4ef7\u6280\u5de7<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u4eba\u7fa4\u5b9a\u5411<\/strong>\uff1a\u652f\u6301\u6839\u636e\u5730\u57df\u3001\u8bed\u8a00\u3001\u8bbe\u5907\u7b49\u57fa\u7840\u6807\u7b7e\u8fdb\u884c\u7cbe\u51c6\u5b9a\u5411\uff0c\u91cd\u70b9\u5229\u7528Lookalike\u6269\u91cf\uff0c\u6269\u5927\u4e0e\u79cd\u5b50\u7528\u6237\uff08\u5982\u4ed8\u8d39\u73a9\u5bb6\uff09\u76f8\u4f3c\u7684\u4eba\u7fa4\u3002<\/li>\n\n\n\n<li><strong>\u51fa\u4ef7\u7b56\u7565<\/strong>\uff1a\u65b0\u624b\u5e7f\u544a\u4e3b\u53ef\u4ee5\u4eceCPC\u6a21\u5f0f\u5165\u624b\uff08\u5355\u65e5\u9884\u7b97\u2265$20\uff09\uff0c\u901a\u8fc7\u79ef\u7d2f\u6570\u636e\u8fdb\u884c\u4f18\u5316\uff1b\u8fdb\u9636\u5e7f\u544a\u4e3b\u53ef\u4ee5\u5207\u6362\u5230oCPC\/ROAS\u6a21\u5f0f\uff0c\u5229\u7528\u7cfb\u7edf\u52a8\u6001\u8c03\u4ef7\u3002\u6848\u4f8b\u8868\u660e\uff0c\u67d0\u4f11\u95f2\u6e38\u620f\u901a\u8fc7ROAS\u6a21\u578b\uff0c\u5176\u65e5\u5747\u5b89\u88c5\u91cf\u4ece500\u589e\u957f\u81f324,000\u3002<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u4e09\u3001<strong>Bigo Ads<\/strong>\u6548\u679c\u4f18\u5316\u6280\u5de7<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">1. <strong>\u5b9a\u671f\u66f4\u65b0\u7d20\u6750<\/strong><\/h3>\n\n\n\n<p>\u5e7f\u544a\u7d20\u6750\u7684\u6709\u6548\u671f\u901a\u5e38\u4e3a7\u5929\uff0c\u56e0\u6b64\u9700\u8981\u5b9a\u671f\u66f4\u65b0\u7d20\u6750\uff08\u6bcf\u5468\u66f4\u65b08-10\u5957\uff09\u4ee5\u907f\u514d\u7d20\u6750\u75b2\u52b3\u3002\u5e7f\u544a\u4e3b\u53ef\u901a\u8fc7AB\u6d4b\u8bd5\uff0c\u590d\u5236\u5e7f\u544a\u7ec4\uff0c\u6bd4\u8f83\u4e0d\u540c\u7d20\u6750\/\u5b9a\u5411\u7ec4\u5408\u7684\u6548\u679c\uff08\u5982\u4e2d\u4e1c\u7528\u6237\u504f\u597d\u6df1\u8272\u80cc\u666f+\u9ec4\u91d1\u5143\u7d20\uff09<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2. <strong>\u4f18\u5316\u5e7f\u544a\u6548\u679c<\/strong><\/h3>\n\n\n\n<p>\u4e3a\u786e\u4fdd\u5e7f\u544a\u6295\u653e\u6548\u679c\uff0cBIGO Ads\u5efa\u8bae\u5355\u4e2a\u7528\u6237\u7684\u65e5\u5747\u66dd\u5149\u6b21\u6570\u4e0d\u8981\u8d85\u8fc73\u6b21\uff0c\u4ee5\u907f\u514d\u70b9\u51fb\u7387\u4e0b\u964d\u3002\u5c55\u793a\u91cf\u3001\u70b9\u51fb\u91cf\u548c\u8f6c\u5316\u7387\u5f62\u6210\u6f0f\u6597\uff0c\u82e5\u8f6c\u5316\u7387\u4f4e\u4e8e5%\uff0c\u5e7f\u544a\u4e3b\u5e94\u4f18\u5316\u52a0\u8f7d\u901f\u5ea6\u6216\u7b80\u5316\u8868\u5355\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">3. \u4e0d\u540c\u884c\u4e1a\u7684\u6295\u653e\u91cd\u70b9<\/h3>\n\n\n\n<ol class=\"wp-block-list\"><\/ol>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th><strong>\u884c\u4e1a<\/strong><\/th><th><strong>\u6838\u5fc3\u7b56\u7565<\/strong><\/th><th><strong>\u6848\u4f8b\u53c2\u8003<\/strong><\/th><\/tr><\/thead><tbody><tr><td><strong>\u6e38\u620f\u7c7b<\/strong><\/td><td>\u805a\u7126\u201c\u524d10\u79d2\u73a9\u6cd5\u5c55\u793a\u201d\uff0c\u7528\u8bd5\u73a9\u89c6\u9891\u5438\u5f15\u4e0b\u8f7d\uff1b\u7ed1\u5b9a\u5e94\u7528\u5185\u4e8b\u4ef6\uff08\u5982\u5173\u5361\u5b8c\u6210\uff09\u4f18\u5316ROAS\u3002<\/td><td>\u4fc4\u7f57\u65af\u7f51\u8d5a\u6e38\u620f\u901a\u8fc7AR\u4e92\u52a8\u7d20\u6750\uff0cCTR\u63d0\u534725%\u3002<\/td><\/tr><tr><td><strong>\u7535\u5546\u7c7b<\/strong><\/td><td>\u7d20\u6750\u7a81\u51fa\u6298\u6263\u5012\u8ba1\u65f6\uff0c\u843d\u5730\u9875\u5f3a\u8c03\u7269\u6d41\u65f6\u6548\uff1b\u9488\u5bf9\u7a46\u65af\u6797\u5e02\u573a\u4f18\u5316\u658b\u6708\u4e13\u9898\u3002<\/td><td>\u4e1c\u5357\u4e9a\u670d\u88c5\u54c1\u724cROI\u8fbe1:6.5\u3002<\/td><\/tr><tr><td><strong>\u5de5\u5177\u7c7b<\/strong><\/td><td>\u5bf9\u6bd4\u7ade\u54c1\u529f\u80fd\u5dee\u5f02\uff08\u5982\u201c\u6bd4XX\u7701\u753530%\u201d\uff09\uff0c\u7528\u77ed\u6587\u6848+\u6570\u636e\u53ef\u89c6\u5316\u3002<\/td><td>\u6e05\u7406\u5de5\u5177\u5728\u5370\u5c3cCPI\u964d\u81f3$0.8\u3002<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u56db\u3001Bigo ads2025\u6700\u65b0\u52a8\u6001<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">1. \u5782\u76f4\u8d5b\u9053\u62d3\u5c55<\/h3>\n\n\n\n<p>BIGO Ads\u5df2\u4e0d\u518d\u5c40\u9650\u4e8e\u6e38\u620f\u548c\u7535\u5546\u9886\u57df\uff0c2025\u5e74\u5f00\u59cb\u5f00\u653eWeb\u7c7b\u4ea7\u54c1\u6295\u653e\uff0c\u5305\u62ec\u4fdd\u9669\u3001\u8ba2\u9605\u548c\u62bd\u5956\u7b49\u4ea7\u54c1\uff0c\u5e76\u6269\u5927\u81f3\u6b27\u7f8e\u548c\u6fb3\u65b0\u5e02\u573a\u3002\u6b64\u5916\uff0cBIGO\u8fd8\u901a\u8fc7\u4ee3\u7406\u5546\u5f00\u6237\uff0c\u63d0\u4f9b\u672c\u5730\u8bed\u79cd\u7684\u7d20\u6750\u5236\u4f5c\u652f\u6301\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2. 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